Featured Items

NEW! Legacy of Aloha 2019-Limited Edition Tee

$26.00 more info

NEW! Legacy of Aloha 2019-Limited Edition Tee

Duke's Hawaiian Flag Crew Neck Tee, Navy

$24.00 more info

Duke's Hawaiian Flag Crew Neck Tee, Navy

Women's V-Neck "Plumeria" Tee, Watermelon

$26.00 more info

Women's V-Neck "Plumeria" Tee, Watermelon

"Lazy Daze" Crew Neck Tee, Pineapple Yellow

$24.00 more info

"Lazy Daze" Crew Neck Tee, Pineapple Yellow

SPORK for Hula Pie!

$8.00 more info

SPORK for Hula Pie!

Coola* Organic Sun Care Travel Set

$36.00 more info

Coola* Organic Sun Care Travel Set

Hula Pie Bowl

$20.00 more info

Hula Pie Bowl

"CCBB" Crew Neck Tee, Cactus Green

$24.00 more info

"CCBB" Crew Neck Tee, Cactus Green

Women's Cropped Hoodie Sweatshirt-Charcoal

$42.00 more info

Women's Cropped Hoodie Sweatshirt-Charcoal

"Surf Club" Patch Cap-Navy/Grey

$26.00 more info

"Surf Club" Patch Cap-Navy/Grey

Embroidered Turkish Towel - Yellow/Aqua Stripe

$36.00 more info

Embroidered Turkish Towel - Yellow/Aqua Stripe

NEW! Women's "Duke's on Sunday" with Henry Kapono!

$26.00 more info

NEW! Women's "Duke's on Sunday" with Henry Kapono!

Women's Super Soft Sweatshirt!

$50.00 more info

Women's Super Soft Sweatshirt!

Lightweight Hoodie, Unisex, Charcoal

more info

Lightweight Hoodie, Unisex, Charcoal

"Surf Club" Tee, Ice Blue

$24.00 more info

"Surf Club" Tee, Ice Blue

Duke's Custom Socks (Two Pack) Blue & Black

$20.00 more info

Duke's Custom Socks (Two Pack) Blue & Black

"Duke's on Sunday", Crew Neck, Black

$26.00 more info

"Duke's on Sunday", Crew Neck, Black

Women's V-Neck Tee, "CCBB", Teal

$26.00 more info

Women's V-Neck Tee, "CCBB", Teal

"Embark" Crew Tee, Amber

$24.00 more info

"Embark" Crew Tee, Amber

"Tribal Boards" Crew Neck Tee, Black Fade

$24.00 more info

"Tribal Boards" Crew Neck Tee, Black Fade

Women's Latitude and Longitude V-Neck Tank, Navy

$26.00 more info

Women's Latitude and Longitude V-Neck Tank, Navy

Pop Top Patch Hat-Khaki/Grey

$26.00 more info

Pop Top Patch Hat-Khaki/Grey

Mens

NEW! Legacy of Aloha 2019-Limited Edition Tee

$26.00 more info

NEW! Legacy of Aloha 2019-Limited Edition Tee

"Duke's on Sunday", Crew Neck, Black

$26.00 more info

"Duke's on Sunday", Crew Neck, Black

Original Surfboards Tee, White

$24.00 more info

Original Surfboards Tee, White

"CCBB" Crew Neck Tee, Cactus Green

$24.00 more info

"CCBB" Crew Neck Tee, Cactus Green

"Circa Retro" Tee Shirt, Blue

$24.00 more info

"Circa Retro" Tee Shirt, Blue

"Embark" Crew Tee, Amber

$24.00 more info

"Embark" Crew Tee, Amber

"Lazy Daze" Crew Neck Tee, Pineapple Yellow

$24.00 more info

"Lazy Daze" Crew Neck Tee, Pineapple Yellow

"Surf Club" Tee, Ice Blue

$24.00 more info

"Surf Club" Tee, Ice Blue

"Tribal Boards" Crew Neck Tee, Black Fade

$24.00 more info

"Tribal Boards" Crew Neck Tee, Black Fade

Duke's Hawaiian Flag Crew Neck Tee, Navy

$24.00 more info

Duke's Hawaiian Flag Crew Neck Tee, Navy

Duke's Island Crew Neck Tee, DarkTeal

$24.00 more info

Duke's Island Crew Neck Tee, DarkTeal

Island Surfer Tee, Black

$24.00 more info

Island Surfer Tee, Black

Two Tone Boards Tee, Grey

$24.00 more info

Two Tone Boards Tee, Grey

"Ekahi" Design Tee- White

$24.00 more info

"Ekahi" Design Tee- White

Wave RetroTee, Charcoal Gray

$24.00 more info

Wave RetroTee, Charcoal Gray

Almost sold out! Legacy of Aloha 2018

$15.00 more info

Almost sold out! Legacy of Aloha 2018

SALE Duke's Waikiki 25th Anniversary Tee, Grey

$15.00 more info

SALE Duke's Waikiki 25th Anniversary Tee, Grey

SALE Duke's Waikiki 25th Anniversary Tee, White

$15.00 more info

SALE Duke's Waikiki 25th Anniversary Tee, White

SALE Five Boards Stacked Crew Tee, Aqua

$10.00 more info

SALE Five Boards Stacked Crew Tee, Aqua

SALE"Five Boards Stacked" Crew Tee, Red

$10.00 more info

SALE"Five Boards Stacked" Crew Tee, Red

"Duke's on Sunday" Tank, Black

$22.00 more info

"Duke's on Sunday" Tank, Black

Ekahi Tank Top, White

$20.00 more info

Ekahi Tank Top, White

Island Surfer Tank, Black

$20.00 more info

Island Surfer Tank, Black

SALE "Surf Club" Tank-WHITE

$10.00 more info

SALE "Surf Club" Tank-WHITE

SALE "Two Tone Boards" Tank, Charcoal

$10.00 more info

SALE "Two Tone Boards" Tank, Charcoal

Surf Club Tank, Carolina Blue

$20.00 more info

Surf Club Tank, Carolina Blue

Two Tone Boards, Tank, Charcoal Grey

$20.00 more info

Two Tone Boards, Tank, Charcoal Grey

Circa Retro Long Sleeve Tee, Denim

$26.00 more info

Circa Retro Long Sleeve Tee, Denim

Two Tone Boards Long Sleeve Tee, Grey

$26.00 more info

Two Tone Boards Long Sleeve Tee, Grey

Island Surfer Long Sleeve Tee, Black

$26.00 more info

Island Surfer Long Sleeve Tee, Black

Lightweight Hoodie, Unisex, Charcoal

more info

Lightweight Hoodie, Unisex, Charcoal

SALE Circa Retro Hoodie-Charcoal

$15.00 more info

SALE Circa Retro Hoodie-Charcoal

Embroidered Polo, Orange with Navy

$48.00 more info

Embroidered Polo, Orange with Navy

Embroidered Polo-Blue with White

$48.00 more info

Embroidered Polo-Blue with White

Tribal Polo

$48.00 more info

Tribal Polo

Womens

Women's "Sun Wave" V-Neck Tee, Honeydew

$26.00 more info

Women's "Sun Wave" V-Neck Tee, Honeydew

Women's V-Neck Tee, "CCBB", Teal

$26.00 more info

Women's V-Neck Tee, "CCBB", Teal

Women's V-Neck "Plumeria" Tee, Watermelon

$26.00 more info

Women's V-Neck "Plumeria" Tee, Watermelon

Women's Cropped Tee-Ice Blue

$26.00 more info

Women's Cropped Tee-Ice Blue

SALE Women's "Circa" Scoop Neck Tee, Cool Blue

$15.00 more info

SALE Women's "Circa" Scoop Neck Tee, Cool Blue

Women's Palm V-Neck Tee

$26.00 more info

Women's Palm V-Neck Tee

NEW! Women's "Duke's on Sunday" with Henry Kapono!

$26.00 more info

NEW! Women's "Duke's on Sunday" with Henry Kapono!

Women's Latitude and Longitude V-Neck Tank, Navy

$26.00 more info

Women's Latitude and Longitude V-Neck Tank, Navy

Women's "Plumeria" Tank Top, Watermelon

$24.00 more info

Women's "Plumeria" Tank Top, Watermelon

Women's Live in the Sunshine, Tank, Navy

$24.00 more info

Women's Live in the Sunshine, Tank, Navy

Women's "Allover" Printed Tank Top, Floral

$26.00 more info

Women's "Allover" Printed Tank Top, Floral

Women's "Allover" Tank Top, Paradise

$26.00 more info

Women's "Allover" Tank Top, Paradise

Women's Cropped Hoodie Sweatshirt-Charcoal

$42.00 more info

Women's Cropped Hoodie Sweatshirt-Charcoal

Women's Super Soft Sweatshirt!

$50.00 more info

Women's Super Soft Sweatshirt!

Lightweight Hoodie, Unisex, Charcoal

more info

Lightweight Hoodie, Unisex, Charcoal

SALE Circa Retro Hoodie-Charcoal

$15.00 more info

SALE Circa Retro Hoodie-Charcoal

Children

Twill Cap, Toddler and Youth, Aqua

$22.00 more info

Twill Cap, Toddler and Youth, Aqua

Five Boards for Keiki-Aqua Crew Tee, Youth

$18.00 more info

Five Boards for Keiki-Aqua Crew Tee, Youth

SALE Children's "Circa" Tee, Blue

$10.00 more info

SALE Children's "Circa" Tee, Blue

SALE Children's "Circa" Tee, Pink

$10.00 more info

SALE Children's "Circa" Tee, Pink

Hats

"Surf Club" Patch Cap-Navy/Grey

$26.00 more info

"Surf Club" Patch Cap-Navy/Grey

Pop Top Patch Hat-Khaki/Grey

$26.00 more info

Pop Top Patch Hat-Khaki/Grey

"Latitude and Longitude" Patch Cap-Teal/Charcoal

$26.00 more info

"Latitude and Longitude" Patch Cap-Teal/Charcoal

Embroidered Dry Weave Cap-Charcoal

$26.00 more info

Embroidered Dry Weave Cap-Charcoal

Embroidered Dry Weave Cap-White

$26.00 more info

Embroidered Dry Weave Cap-White

Trucker Cap "Diamond Head View", Royal Blue

$10.00 more info

Trucker Cap "Diamond Head View", Royal Blue

Trucker Cap, "Bikini Wahine", Turquoise

$10.00 more info

Trucker Cap, "Bikini Wahine", Turquoise

Trucker Cap, "Duke", Black

$10.00 more info

Trucker Cap, "Duke", Black

Accessories

Embroidered Turkish Towel - Yellow/Aqua Stripe

$36.00 more info

Embroidered Turkish Towel - Yellow/Aqua Stripe

Embroidered Turkish Towel - Coffee/Tan Stripe

$36.00 more info

Embroidered Turkish Towel - Coffee/Tan Stripe

Embroidered Turkish Towel - Aqua/White Stripe

$36.00 more info

Embroidered Turkish Towel - Aqua/White Stripe

Embroidered Turkish Towel - Navy, Blue & White Stripe

$36.00 more info

Embroidered Turkish Towel - Navy, Blue & White Stripe

Hula Grill World Famous Chili Pepper Water-USA Shipping Only-Sorry!

$25.00 more info

Hula Grill World Famous Chili Pepper Water-USA Shipping Only-Sorry!

Hula Pie Bowl

$20.00 more info

Hula Pie Bowl

SPORK for Hula Pie!

$8.00 more info

SPORK for Hula Pie!

"The Cocktail Handbook"-Cool Drinks from Hawaii's Hottest Bartenders

$15.95 more info

"The Cocktail Handbook"-Cool Drinks from Hawaii's Hottest Bartenders

Aloha Surf Clutch

$15.00 more info

Aloha Surf Clutch

Beach Girl Clutch

$15.00 more info

Beach Girl Clutch

Diamond Head View, Clutch Bag

$15.00 more info

Diamond Head View, Clutch Bag

Leather Luggage Tag Set

$15.00 more info

Leather Luggage Tag Set

Bag in a Bag! Turquoise, DUKE'S

$15.00 more info

Bag in a Bag! Turquoise, DUKE'S

Coola* Organic Sun Care Travel Set

$36.00 more info

Coola* Organic Sun Care Travel Set

Cork Coasters, 4 Designs, 8 Total

$12.00 more info

Cork Coasters, 4 Designs, 8 Total

Duke's Custom Socks (Two Pack) Blue & Black

$20.00 more info

Duke's Custom Socks (Two Pack) Blue & Black

Duke's Custom Socks (Two Pack) Brown & Black

$20.00 more info

Duke's Custom Socks (Two Pack) Brown & Black

Two Tiki Mugs (Set of TWO!)

$24.00 more info

Two Tiki Mugs (Set of TWO!)